ENS Marketing

Blogging: The Basics, The Benefits, and Unbelievable Simplicity!

Posted August 30th, 2007

For those new to the Internet, the popularity of blogs has sky-rocketed in the last decade. Just about every topic can be found in a blog. With this new rise to fame, blogs are being used also as a tool to improve business by flagging search engines and driving traffic to your website.

What is a blog, you ask? Good question- a blog was originally called a “web log” and was shortened to “blog.” It is basically a website. It is a forum for individuals to express any thought they have at any time through an “e-diary,” where viewers can find and read these posts. With any blog software, someone can create their own site which allows them to post thoughts or short articles as many times and as often as they please.

Of course you’re thinking, how can this improve my business? Blogging makes finding you online much easier for the reader than a traditional website or even an ezine. Search engines like Google have blog indexes that can easily find your blog because of its simple content, and how often you update it. Think, how many times do you update your website? Once, twice, maybe four times a year? When you don’t update your site, you lose ranking on the search engines. While blogging, you may add a new post two or three times a week, and this keeps your blog at a higher rank in the search engines so you are found by readers more easily.

The nature of blogs allows your business to expand. Say you send out an ezine through your email, a client likes it, and forwards it to a friend. Now, with a blog, if someone likes your post, they can refer to it in their blog and it may attract thousands of their readers at once. Also, blogging allows your personality to shine. When readers can get to know you through the blog, they feel more comfortable doing business with you.

This all sound too good to be real? There must be some difficult avenue to get this to work for your business. Well, there’s not! If you can write an email, which I’m confident you can, you can write a blog. Blogging tends to be informal, so writing a post is simple enough for you to jot down whatever you’re thinking. Also, most blogging sites are free. You can sign up and have your very own blog in minutes.

Visit a blog site, like Wordpress.com today and sign up for your blog to get started NOW!

© 2007 Andrea Susan Glass and WritersWay.com. Andrea Susan Glass, owner of WritersWay, is a ghostwriter and copyeditor who provides effective marketing materials for greater client attraction and retention and valuable information products for building expertise and passive income, including eBooks, reports, articles, ezines, and website content. Visit www.WritersWay.com for all your writing, editing and marketing needs and to order your FREE report, “Top Ten Tips on How to Write and Sell Your eBook for Maximum Profit with Minimum Effort.”

Secrets Revealed On How To Increase Traffic To Your Blog

Posted August 30th, 2007

Blogging is a necessity to any business. However, what do you do when you don’t get the traffic you want? Read on to discover some simple but effective ways to mix up your blog and increase your traffic flow.

1. What are you writing about? If your content is bland and uneventful, chances are, people won’t be returning to read your posts again. You have to spice up your content. Write about what you want, just take a stand, and even be controversial. When you have opinions or rouse some feathers, people will keep coming back to your site just to see what you will say in your next blog.

2. Find your target audience. Narrow your field of prospective clients so you can respond to their needs. If you know that you want to reach a certain age group with a certain need, you can limit all your thoughts to those individuals and give great detailed advice. Anything too vague and readers will look elsewhere to get their needs met.

3. Check your number of posts. If you are writing about one every month, you may want to spend more time on them. Some experts say an ideal number of posts per week is three to five. This keeps you fresh and new, and readers will refer back to you to see what you are up to next in your blog.

4. Add promotions. Feature your product of the day or week. Here is a fresh place to advertise your affiliates or your own products. Put them up on your blog and your trusted readers can come back to you to see the best product for their needs. This adds something extra to your blog and breaks up having to read only text.

5. Visit other blogs. Just by visiting other blogs and leaving comments, you are increasing your audience. Browsers will read your comment, especially if it is controversial or exciting, and are able to link back to your blog. Do this within your target audience as well You will be surprised how many people will return the favor.

Start blogging to help your business. Take these steps and apply them to your blog. The more traffic you have, the more potential clients you are attracting.

What Are Private Label Rights (PLR) Products?

Posted August 29th, 2007

You’ve no doubt seen “Private Label Rights” and “Resell Rights” titles thrown around all over the Internet. And many times these products and the rights they include can be confusing. But it’s important to know the difference because they are NOT the same and you can get into serious trouble by violating copyright laws if you’re not careful.

Furthermore, you want to make sure you understand them so when creating and distributing your own products you don’t give away more than you want to by mistake or experience weak sales because you didn’t use the right language in explaining your offer.

So, really simply, in general terms here are the basic rights. They each have variations, but this will give you an idea:

1) Unrestricted Private Label Rights

Tips Before You Join Any Online Income Opportunity

Posted August 29th, 2007

Starting your own online business can seem a little daunting at first. Sometimes no matter which way you turn you either get contradictory advice, offered opportunities that can only be considered scams or you’re sent sites that expect you to give them money yet they offer very little, if anything, in return. Unfortunately for those new to the world of earning online they can quickly become discouraged and in turn give up on their dream of online income or join what appears to be a good program only to find it’s not what they expected or they are not getting the help and support they deserve.

If you’re new to the idea of earning online (or have been doing it for awhile but with little to no success) there are a few key things you should keep in mind before you start your online venture.

First you need to decide exactly what it is you want to do: Paid to action programs (paid emails, doing surveys etc) for example require very little effort or knowledge, but the monetary return will obviously be quite low (it stands to reason that you’re not going to earn a more than a percentage of a cent to open an email etc), while setting up your own website or blog, affiliate marketing etc does take quite a bit of time and effort but can be extremely rewarding, both income wise and when it comes to using your creative side.

Once you’ve decided what income stream you will be more comfortable with you need to do some research; don’t sign up for the first program/affiliate etc you come across, take the time to find out as much as possible about what is involved with your chosen program/opportunity.

Some of the questions you need to answer are:

Do they provide the support you need? Is there a readily available way to contact them: phone number, business address, forum, email, live chat/support etc?

How and when can you expect to receive your payments?

If payment is required what are their refund policies?

What do others think of the program? You can often check this in a variety of ways: if they have their own forum make sure you browser through it and read any relevant posts, you can also visit other forums and social sites to see if others have any thoughts or comments on your chosen program. Some people may have blogs etc devoted to the program you’re considering

The One True Secret To A Guaranteed Internet Business Income

Posted August 29th, 2007

There are many people who claim they have the secret to guaranteed internet business income. They say it is a process or system. They charge larges amounts of money for the secret or they give it away because they want the people to whom they give it to become a part of their opportunity. What they are really offering is just a chance to join their opportunity so they can make more money. Not a great secret and definitely not the one true secret to guaranteed internet business income. The one true secret to guaranteed internet business income is attitude. Every person that has ever been successful in an online business has the same attitude. They are dedicated and passionate about their business. Without dedication and passion a person will not succeed at their business. It does not even matter how good the product is or how great the person is at selling and marketing, the bottom line is if they do not have the attitude they will not succeed. It may be hard to believe that attitude can have such an impact on business, but it does. A person who is not dedicated to their business will allow other things to push their business to the backburner. They will have no problem letting their business suffer in favor of doing something else. They will not be driven or determined to make their business the best that it can be. They will settle for anything. Their business will suffer from their lack of desire to make it successful. As with anything in life, if a person is not dedicated to the task they will likely not do much with it. Passion is something that any good salesperson will say is the key to selling. At the heart of every business is something to be sold. Every good business person can sell and are passionate about their product. The reason for this is that in order for a person to buy something they have to develop an interest in it. A salesperson that is passionate will talk about a product as if it is the most wonderful thing imaginable. They will convince people they cannot live without it, that they need it. People will then become interested and likely buy it. A business person that is not passionate about their product will find they do not end up with very customers who are passionate about it either. Determination and passion are two of the most simple concepts, but they truly are the key to guaranteed success in creating an internet business income. These character traits are not something a person can learn, but rather are part of their state of mind about a business concept or product. When a person finds an internet business income opportunity that fires up their dedication and passion then they have found the opportunity for guaranteed success.

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Finding “Dropshippers and Wholesalers” made easy through online directories

Posted August 27th, 2007

As the world is getting modern and Internet usage is getting popular day by day more and more people and companies are stepping into the world of online trading and e-commerce. Any kind of physical trading involves buying and selling and it has been observed that start-ups or people working part time from home generally fail at the first step i.e. locating decent and authentic wholesalers and dropshippers. A couple of years ago the only medium to find the required suppliers was through offline means like yellow pages and other trade magazines. Through yellow pages, it has always been difficult to find good and reliable wholesalers and dropshippers because there is always limited information provided not covering vast categories i.e the person may or may not find a wholesaler or dropshipper supplying the products being searched. Alternatively one can visit trade organizations and Chambers of commerce to acquire information about different wholesalers. Again this option is not for everyone as the government would require company documents, trading proof etc, before disclosing such information to the inquirer and may also charge substantially for the service. In order to deal with these difficulties people have opted for search of wholesalers and dropshippers through online means i.e. on the Internet. The Internet has simplified this task through providing much different type of online resources; some are total waste of time whilst others are like hidden treasure troves if used effectively. In this article we will try to differentiate between different resources and explain the various advantages and drawbacks associated with each. “E-Books and Online Guides” One such online resource is in the format of Electronic books (e-books) that are available on the Internet in the written pdf format. One of the problems with using an ebook is that the information it contains is generally locked and cannot be updated on the fly. The data can become obsolete in a very short span of time and the user will have to wait for the next version to be published, which can takes any amount of time depending on the author i.e. from months to years. Additionally in most ebooks the data is provided but with improper guidance and there is no way to ask questions and present your queries. People may find broken links and out-dated contact details thus building up the frustration and wasting their important time. “General Search on Search Engines” Although search engines like google can provide good results and relevant information, however in a limited fashion with no search refining features. Again no specific guidance or support is provided and people would have to make their decision based on their judgment and instincts. The information is free, however would require long hours and tremendous amounts of hard work and search before getting some decent results. It’s a known fact that people generally don’t go beyond the third page of results and even if they do, they get frustrated very quickly. As a conclusion search engines can provide information for free but the amount of time required to search and acquire even average results is not worth the effort. “Online Searchable Wholesale Directories” Another approach is the use of online wholesale directories. Let us discuss the advantages and disadvantages of using these directories and why they can prove to be a great source of information and produce extremely effective results if used properly. ADVANTAGES “Ease of Use” The first advantage is that these directories are available 24 hours a day due to their online nature thus providing instant access to users from any corner of the world. One could be on the move and still access the directory using their laptop. “Fully Searchable Database” The online wholesale directories have a complete categorized search available i.e from smaller to the biggest wholesalers, dropshippers and products are categorized through which people can find their concerned products and suppliers. Using these directories, one does not have to browse through hundreds of pages to find the desired result. “Full Support and Guidance” A lot of people are new to the world of trading and wholesaling and generally are lost for guidance and support. Through these online directories not only one can acquire wholesalers and dropshippers contact details but direct support and guidance is also available for amateurs as well those with some experience. The famous directories like www.wholesalepages.co.uk have thousands of experienced members and new members can directly benefit from them in addition to the support and advice available by their staff. “Thousands of Hours of Effort and Search For a Little Cost” Although signing-up with these directories does involve a little fees, however its worth every penny because you are directly benefiting from their thousands of hours of research and collection of material. Just imagine how much will it cost visiting a single trade exhibition. “Categorized and Refined Results” The beauty of these online wholesale directories is that they also provide refined search normally known as advanced search for the convenience of their members i.e if a person is looking for a watch of a specific brand, then they are provided with the subcategories within the category of watches to help them narrow down their search without wasting precious time in exploring the thousands of companies listed in the directory. “Reviewed and Rated Results: “ In every business the reputation of the company plays a big role in ascertaining new sales and customers. The same principal applies here, old members of the online directories have generally traded or ordered products from various wholesalers, dropshippers and suppliers and often rate and review them within the directory. As a new member one can directly take advantage of their knowledge and experiences thus helping them to make a more informed decision as to deal with a specific wholesaler or not. “Constantly Updated Results” One major problem with offline resources is that they are not regularly updated and material can become outdated within a matter of days. For instance say you come across a wholesaler that suits your requirements and to your disappointment when you contact them you find out they have stopped trading. This can become very frustrating with printed offline ebooks and guides, however with online directories a more up to date and fresh data is always available within a just a couple of clicks and this will not only save time but also help you to stay ahead of the competition. “Ability to Leave Requests and Fulfill Orders” Another important advantage of using some of the online directories is that users can post their requests on the directories. These requests could be anything from looking for a specific type of wholesaler to a buying order e.g. 100 plasma tvs etc. Some of the directories like www.wholesalepages.co.uk and www.aidnadtrade.com will then forward these orders and requests to various wholesalers who will then contact the ordering party directly with their quotes and pitches. In other words all the hard work will be carried out by these directories and their staff for a one time minimal fee. Its just simply a win-win situation for both the buyers and sellers. “Availability of Prices and Description” One of the known problems when it comes to dealing with wholesalers is the signing

How to build a successful online dropshipping business

Posted August 27th, 2007

Doing Business as a Drop Shipper, Auction Sales, or E-commerce is not as easy as some may make it seem. In fact, less than half actually succeed. However, this does not have to be the end result. There are vital sales techniques and methods that can help your business succeed. The most vital tool to help your business succeed is to create a mailing list. Adding a mailing list to your site can prove to be the ultimate tool. However, it is not just that simple. You want to be creative. You want to draw the potential client attention. How many times have you visited a website asking you to sign up for their mailing list and browsed right passed it.? Most consumers’ main concern is that they will be swamped with spam mail and information that they cannot use. You want to let your potential clients know the benefit of signing up for your mailing list. You may offer special discounts, informative news, free email courses. A true salesman does whatever it takes in order to get the customer. retaining customers is extremely important to the success of your dropshipping business. Customers strive for information. Creating your own Newsletter is another valuable tool. It is a way to keep you connected to your visitors. The sky is the limit with a creative Newsletter. For example: If you own a craft store you can create a newsletter suggesting creative craft ideas, craft ideas for the family, holiday craft ideas and much more. You can also offer discounts on your products. Of course, you have seen affiliate programs out there everywhere that are more successful than others, however, if you plot it correctly and creatively an affiliate program can be a great resource for your business. You can generate sufficient income based on referrals alone. Word of mouth is the most significant instrument for a business. People trust people more than what they may read. As the reputation and fame of your company build so will your cliental base and wealth. This is why it is important not to make promises you can’t keep. Do not advertise larger than your stock base. In other words, do not claim to have more than you can supply. Your clients trust you and whoever may have referred them to your company. You break that trust and you lose not only that customer but also any referrals from that would have been generated by that customer. Having a well informed and unique website will prove to be just as important as any other tool. Your website plays the middle-man between you and your clients. Your customers need to be informed. Not to mention, the content has to be interesting enough to keep them on your page and pitchy enough to sell the product. Every last one of your web pages should sell. It may be necessary to hire a professional to write the content of your web page(s) if you do not feel comfortable doing so. Though, you may have the potential of attracting customers to your website, if the content doesn’t sell and attract the customers, they will just browse over it and most likely purchase from your competitor. Marketing of your business also plays an important part in the progress. Market your product and your business. This is as vital as any tool you will use. The reason is simple- without marketing you won’t have any customers. How will your target audience know where to find you, what are the products you offer and information regarding your business? When most companies think of marketing they think of expense, a lot of expense. However, this does not have to be the case. Search engine optimization (SEO) is a set of methods aimed at improving the ranking of a website in search engine listings. Such search engines as Google, can increase the traffic to your website by a great deal. Which brings back the point, that content is everything. There is no purpose of having visitors to your website if most won’t stay and purchase. Nevertheless, the success of your business depends on you and your efforts to succeed. By following these tips you should have the tools to open the doors to your Dropshipping business and draw the attention that it needs.

William King is the director of <a href=http://www.wholesalepages.co.uk> UK Wholesale Suppliers</a>, <a href=http://www.dailytrader.com> Wholesale Suppliers </a>, <a href=http://www.aidandtrade.com> Dropshippers Directory</a>, and <a href=http://www.zameen.com> Pakistan Property Portal </a>. He has 18 years of experience in the marketing and trading industries and has been helping retailers and startups with their product sourcing, promotion, marketing and supply chain requirements.

3 Way Link Exchange-A deal or a dud?

Posted August 27th, 2007

After word got out that dear old Google is either ignoring or giving fewer points in that mystical concoction called Google’s algorithm, website owners like you are probably receiving a substantial number of 3 way link exchange offers. X offers to add a link to Y‘s site in exchange for a link to X‘s site in your link directory, usually with a short sales pitch proclaiming this 3 way link exchange to be the perfect method to get those all important one way links Google rates so highly. On the surface, it seems like a wonderful deal. You provide X with a link on your website, and you get a link on Y’s website in exchange-so you and dear old X both get a one way link and a couple of points added to your Google algorithm right?.

Trouble is, it seldom works that way. A great many of these 3 way link offers we receive are actually not worth the time and effort it takes to set X’s link up in our directory. In fact, a large number of webmasters create a simple web design and host it on a free hosting provider to use as a “catch-all” for link exchanges. Here are three steps you can use to help you determine whether your 3 way link offer is a deal or a dud.

Step 1. Before you accept their offer, check out Y’s site. Are all the links listed on the link page related to your site contents? If the answer is no, then I suggest you politely decline the offer. If the answer is yes proceed with step two.

Step 2. Right click on the page and select view source. Is there a meta description and meta keywords included in the head of the page. Are the description and keywords appropriate for the contents of the page?

While many SEO experts suggest that most search engines no longer use meta tags, it’s been my experience that a few search engines will not even accept a submission of your site for indexing without meta tags. Keep in mind, that your SEO efforts should take the requirements of all major SE’s into account. While we all long for that magic top ten on Google for our keywords, getting that top ten spot on other search engines will substantially increase your website traffic. Whether Google places any relevance on meta tags in the ranking algorithms is anyone‘s guess, however, after personally conducting a test using the same web page design with and without meta tags in the head, I can assure you Google definitely relies on meta tags for placement of Adsense advertisements. In my opinion, the lack of meta tags on a link page (especially if that page contains Ads by Google, is a sure sign that the webmaster is either unaware of the importance of using those nifty little tags, or could care less whether that page is indexed by the search engines or not. There are always exceptions to every rule however, so if the description and meta tags are missing, I suggest you follow step 3 before you make a decision.

Step 3. If you haven’t already done so, install Google’s toolbar (a link to the download is available on Google’s site). One of the great perks of Google’s toolbar is that it provides the PR of the page you are viewing. Whenever possible, try to place your links on pages with a minimum PR of 2/10. Although I have accepted offers for a link on pages with a lower ranking if it passed the tests in Step 1 and Step 2, this is a good rule of thumb. Most SEO experts agree that the higher the PR, which is an indicator of the importance Google places upon upon the page, the more value for your link.

Keep in mind, if X places your link on a page filled with unrelated links to other websites, and the description and keyword meta tags are either missing or not related to your site’s content, and Google gives the page a ranking of 0/10, that’s precisely what your link on that page is going to be worth in Google’s algorithm–Zero.

Loretta Wright is the Vice President of Sales and Marketing at Topcat Hosting, where she also takes full advantage of the low cost hosting plans for the eight websites she personally owns.

Loretta Wright is the Vice President of Sales and Marketing at <a href="http://www.topcat-hosting.com">Topcat Hosting</a>, where she also takes full advantage of the low cost hosting plans for the eight websites she personally owns.

Copyright-2007 - Permission is give to reprint this article on websites, newsletters and ezines provided the author's information and website URL are included.

Get Quality Traffic Like The Experts

Posted August 27th, 2007

Get Quality Traffic Like The Experts
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Blogging to the Bank 2 - Honest Review

Posted August 27th, 2007

Blogging has been around for a few years now. Most people use blogs to record their thoughts and lives, while the select few use them as a free way to make a fortune. One guy who uses this to his advantage is Rob Benwell. Last year he dished the dirt on the tips and tricks to making a fortune using blogging. But as time passes the old systems become obsolete and new techniques are required. This is where his brand new, fresh off the press blogging to the bank 2 system comes into play. For those who know who Rob Benwell is like me, you’ve probably made a killing using blogs. For those who don’t, he’s the story: Back in 2005 he was struggling to make any profit online, had dropped out of college and was getting deep into debt. He was trying all the techniques the gurus tell you and wasn’t getting anywhere fast. All of that went in the bin and he started using his own techniques and started making more and more money using simple blogs. In early 2006 he shared this with the world and had a great ebook called blogging to the bank. Tons of people got rich from using these techniques (including me). He then spoke at Online Marketing Legend Yanik Silver’s underground Seminar where he revealed even more of his underground strategies. But as I said earlier, the techniques used in that ebook are now showing there age. Some of them are not even working in the slightest! This is where blogging to the bank 2 comes into play. It’s full of great new techniques that work online right now! Everything’s explained in plain English with all the fluff cut out. I got hold of an advanced copy of the book for a much higher price than what it actually sells for and it has been worth every single cent! I got it in the afternoon and by the evening I was creating new profitable blogs. Within a couple of hours of them being active I had made a nice little profit. Blogging To The Bank 2 teaches you Robs new step by step blueprint to creating highly profitable long term niche blogs using the newest optimization techniques. There’s even a section on advanced Search Engine Optimization. Most people think SEO is difficult but Rob explains this nice and simply so even the blogging newbie will understand it. Blogging To The Bank 2 is a breath of fresh air and I highly recommend it to anyone wanting to make easy money online. Click below for more information about this system http://tinyurl.com/32noqc

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